We build AI that listens, understands, and connects—
technology in service of genuine human insight.
Social physics is the science of understanding human behavior through data—how ideas spread, how communities form, how collective intelligence emerges from individual interactions.
We believe AI should amplify this understanding, not replace it. While most AI optimizes for engagement and extraction, we build systems that optimize for depth, nuance, and genuine comprehension.
The future of AI isn't about replacing human judgment. It's about giving humans better tools to understand each other.
AI-powered conversational research that replaces static surveys with dynamic, adaptive interviews. Like having a skilled focus group moderator for every respondent—at scale.
InsightFlow doesn't just collect answers. It explores them, following up on unexpected insights and adapting to each participant's perspective.
Learn more →Your daily civic voice. Sound Off delivers a daily prompt on local and national issues and lets you respond by voice or text—building a habit of civic participation one question at a time.
See how your community is responding, track your streak, and be part of a growing movement of people who show up every day to make their voice heard.
Former Senior Data Scientist at NVIDIA with three patents in machine learning. Ten years building AI systems that work in the real world.
Interested in our research or exploring a partnership?
paul@socialphysicsresearch.com